Booming Matcha Market, A Golden Opportunity for Indonesia

Booming Matcha Market, A Golden Opportunity for Indonesia Matcha isn’t just a trend, it’s a global movement. From modern cafés in Europe to tea gatherings in the Middle East, matcha has become one of the most sought-after beverages thanks to its unique flavor, health benefits, and authenticity. Recent data shows that the matcha market in the Middle East (MEA) was valued at USD 86.1 million in 2023, and it is projected to grow to USD 110.7 million by 2030. This growth, with a CAGR of around 3.6%, confirms that global demand for matcha continues to rise. Why Indonesian Matcha Has Strong Potential Authentic & Halal – Indonesian matcha can offer halal assurance, which is a key requirement in global markets. Distinctive Taste & Aroma – With tropical characteristics, Indonesian matcha provides a unique appeal that can strengthen its market position. A Story Behind the Product – Global consumers care more about product origins. Stories of local farmers, sustainable practices, and cultural values make Indonesian matcha even more attractive. Real Data: Indonesia’s Tea Exports Continue to Grow Opportunities for exporting tea from Indonesia are expanding rapidly. For instance, Arafah Tea and the One Farmer Group planned to export 21 tons of tea in May 2020. According to BPS data, Indonesia’s matcha exports in February 2020 reached 7,530 tons, worth USD 16.25 million. Out of this, South Korea absorbed 9 tons, worth USD 21,650. These figures highlight the real and growing demand for Indonesian tea and matcha products. The Right Time to Go Global With such positive market trends, producers, brand owners, and farmer groups from Indonesia have the opportunity to bring halal matcha products onto the international stage. The world is searching for the flavor, quality, and story that only Indonesia can offer. Join Halal Export Indonesia 2025 Halal Export Indonesia 2025 is your gateway to international markets. Here, you can meet global buyers, expand your network, and build Indonesian halal brands with worldwide recognition.

📞 Contact for Participation Rindu (Sales) +62 812-7417-0664 | ✉️ sales@halalexpoindonesia.com Angel (Marketing) +62 857-7759-2538 | ✉️ marketing@halalexpoindonesia.com

🚀 Now is the time to make Indonesian halal matcha the next rising star in the global market!